BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART:20141107T133000Z DTEND:20141107T150000Z X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:Early Bird Breakfast: Web 201 - What You Really Need to Know About Email Marketing DESCRIPTION:You've heard it over and over: if you want to grow your company in today's e-centric world\, you need to communicate\, share ideas\, and engage with your target audience online. But as many businesses discover\, simply sending out a few emails doesn't do the trick. For your digital presence to help convert prospects and followers into buyers\, you need a strategic plan that centers around meaningful\, relevant content\; maximizes your budget and resources\; and\, equally important\, follows best practices.\n\n \n\nIn this information-packed presentation\, email marketing expert Cathy Cain-Blank shares practical tips for developing an effective email marketing program\, from little-known strategies for increasing email open rates to how to create compelling content. Cathy has enabled companies of all types from manufacturers and distributors to mortgage brokers and retailers -- to grow their customer base and increase awareness of their services among prospects. Whether you're looking to launch or revamp your e-marketing program\, you're certain to walk away with a wealth of ideas you can use.\n\n\n\nCathy Cain-Blank\, President\, CC Marketing and Communications\n\n\n\nSince 2003 Cathy and her team have specialized in creating custom HTML and template-based emails for small and midsize companies of all business types throughout the country. They focus on developing content-rich communications designed to help clients share ideas\, keep in touch and increase awareness of their offerings with their target audiences. Cathy is a Constant Contact Authorized Local Expert. CC Marketing is a Certified Constant Contact Solution Provider. X-ALT-DESC;FMTTYPE=text/html:You&rsquo\;ve heard it over and over: if you want to grow your company in today&rsquo\;s e-centric world\, you need to communicate\, share ideas\, and engage with your target audience online. But as many businesses discover\, simply sending out a few emails doesn&rsquo\;t do the trick. For your digital presence to help convert prospects and followers into buyers\, you need a strategic plan that centers around meaningful\, relevant content\; maximizes your budget and resources\; and\, equally important\, follows best practices.
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\nIn this information-packed presentation\, email marketing expert Cathy Cain-Blank shares practical tips for developing an effective email marketing program\, from little-known \;strategies for increasing email open rates to how to create compelling content. \;Cathy has enabled companies of all types &ndash\; from manufacturers and distributors to mortgage brokers and retailers -- to grow their customer base and increase awareness of their services among prospects. Whether you&rsquo\;re looking to launch or revamp your e-marketing program\, you&rsquo\;re certain to walk away with a wealth of ideas you can use.
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\nCathy Cain-Blank\, President\, CC Marketing and Communications
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\nSince 2003 Cathy and her team have specialized in creating custom HTML and template-based emails for small and midsize companies of all business types throughout the country. They focus on developing content-rich communications designed to help clients share ideas\, keep in touch and increase awareness of their offerings with their target audiences. Cathy is a Constant Contact Authorized Local Expert. CC Marketing is a Certified Constant Contact Solution Provider. LOCATION:Golden Corral 1455 Dilleys Road Gurnee\, IL 60031 UID:e.1964.2702 SEQUENCE:3 DTSTAMP:20260416T065517Z URL:https://business.lakecountychamber.com/events/details/early-bird-breakfast-web-201-what-you-really-need-to-know-about-email-marketing-11-07-2014-2702 END:VEVENT END:VCALENDAR